WIN A PLACE AT VOW WHITEOUT 2027
BLOC Group is giving shareholder members an exclusive opportunity to secure a place on the highly anticipated VOW Whiteout 2027 ski trip.
VOW Wholesale has 14 places available overall, with one reserved exclusively for a BLOC member. Running from 1st August to 31st December 2026, the exclusive BLOC promotion rewards members who achieve the highest percentage and value growth through VOW Wholesale across Platinum sponsor brands Reckitt, Fellowes, Essity, Nestlé, ACCO Brands and BIC, together with VOW exclusive brands including 2Work, 5Star, Q-Connect, Announce, MyCafe, Contour, StoreStack and GoSecure, compared with the same period in 2025 vs 2026.
The successful winner will join the 13 other dealer winners, VOW Wholesale leadership team and key supplier partners for an unforgettable experience in the Italian Alps, staying at the luxurious Le Massif Hotel, Courmayeur, from 5th to 9th February 2027.
Situated at the foot of Mont Blanc, the five-star hotel offers direct access to one of Europe’s most picturesque mountain destinations. Alongside time on the slopes, guests will be able to enjoy first-class hospitality, exceptional dining and luxury wellness facilities, including a Turkish bath, sensory showers, whirlpool terrace and outdoor sauna.
This trip promises to wow everyone who attends, regardless of skiing ability, making it an ideal opportunity to network with industry colleagues while experiencing one of Europe’s best winter destinations.
Throughout the promotion, members will have access to regular performance updates to help them track their progress, alongside a range of supporting end-user marketing campaigns and promotional assets designed to drive sales of participating brands.
Jeanette Caswell, Managing Director of BLOC Group, comments:
“Whiteout has become one of the industry’s most anticipated incentive programmes, rewarding dealers for supporting key brands while creating valuable opportunities to strengthen relationships across the dealer community.
Having attended Whiteout myself, I know how amazing the experience is, and how it’s an excellent networking opportunity, bringing together the VOW team, suppliers, and a broad cross section of dealers in a relaxed environment.
I’m delighted that a place has been reserved once again exclusively for a BLOC member, giving them an additional chance to be a part of this fantastic experience.”
Paulette Blakey, VOW Wholesale’s Accounts Director, adds:
“Whiteout is about so much more than the destination. It’s about celebrating success, rewarding our customers, and bringing dealers, suppliers, and the VOW team together to build relationships in a really special environment. We’re delighted to be able to offer a BLOC member the opportunity to earn their place on what will be another fantastic experience.”
For full details of the promotion, qualifying brands and terms and conditions, members can contact BLOC by clicking below.
